Tuesday, November 2, 2010

I Did Not Lose My Soap Box. The Ag Committee Tried to Steal It.

Food choices are not made in a vacuum. As much as you want to convince yourself that you make your choices based on your opinion, you're just, um, wrong. Sorry but marketing works. That is why there are a plethora of companies out there making billions. Also, you're limited to your geographic area. Some people don't have grocery stores. Some people wait for ages and finally get a decent one. Even at the high end store next to my apartment building there is very limited produce that I actually want to buy. This is why I spend all my money at the farmer's market even in the dead of winter when my fingers are nearly blue once I return home. If you didn't have enough evidence that my husband and I are nutters remind me to tell you about how we walked to the Dupont farmer's market during snow-pocalypse last year.

I digress. The point is we're all affected by things like packaging, the lay out of a store or the food pyramid. We're also affected by things not related to using our brain. This is true even if you think you're a smart consumer who is aware of the food pyramid versus the shiny packaging of those delicious but deadly Doritos. However, we're all affected by life's challenges - like limited time, crying children or even just your boss who is kind of a baby and keeps you late at work. These are the little things that we can't control, things that cause us to arrive home late on a night where you intended to make a healthy meal. It is true that these challenges are entirely manageable. The problems come when the quick choices aren't good choices. If I arrive home and I am already starved it requires every ounce of energy to eat a piece of fruit while trying to cook something decent. I often falter and end up at the grocery store or even a restaurant on the way home. The greater issue is not just what I see on the shelves when I get to the store or what is on the menu at the restaurant. The issue is that corporations and even our own government make it harder for us to see better choices on those shelves. I'm not suggesting that certain people should or should not be elected. I'm not suggesting, but in fact shaking you through the computer to realize, is that it is time for you to get off your duff and demand that the people you elect help you make better choices. If you don't think government affects you, think critically next time you are starving and think perhaps the family cat might be delicious.

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